Dean Aston

As a Founding Member and Chief People Officer, I lead FourDeep’s People and HR consultancy. We create innovative HR automation and AI solutions that maximise team productivity and generate cost savings.

As organisations rapidly adopt AI-driven practices, we leverage hands-on expertise to reshape how HR and Talent teams operate. We lead transformation efforts that prove ROI to CEOs, Boards, and, crucially, align with the cultural agenda.

Our mission is to help businesses reduce annual costs and grow EBITDA. We achieve this by embedding custom technology that enhances HR teams' productivity, freeing up time for human connections and collaborative problem-solving.

Culture is what creates a competitive advantage, and we complement this by building AI-driven processes that elevate the Employer Value Proposition. This is the magic we help clients create

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